About

Storytelling & building products to solve user headaches found throughout our tech-immersed world.

Live from the stage/my workspace

Hey there!

I am a user experience designer and I believe that empathy is key to not only solving problems, but also revealing the pain points users face everyday so we can continuously build better, innovative products. My past experience in marketing & advertising for brands spans a variety of industries and has influenced me to consider business minded objectives while designing user-centrically.

I thrive on collaborating with teams to get things done, trying the newest food trends, traveling, and taking care of my beloved Marcy.


Process

Research & Synthesis

  • Surveys

  • Face-to-Face/Contextual Interviewing

  • Empathy Mapping

  • Affinity Mapping

  • Card Sorting

  • Competitive Analysis

  • Heuristic Analysis

  • Personas

Architecture & Design

  • User Flows

  • Site Mapping

  • Rapid Sketching

  • Wireframing

  • Mockups

  • Style Guides

Testing

  • Rapid Paper/Digital Prototyping

  • Usability Testing

  • A/B Testing

  • Continuous Iterations

Tools

  • Notepad, Stickies, & Sharpies

  • Figma

  • Adobe Photoshop

  • InVision

  • Adobe InDesign